Chiltern to introduce new premium product.

JayMac

Data Manager
Hero Member

Posts: 19245

Chiltern to introduce new premium product.

« on: August 16, 2011, 09:57:57 »

When is 1st Class not 1st Class?

When it's 'Business Zone'.

From the introduction of the new 'Mainline' timetable on September 5th, Chiltern will be introducing a new class of travel called 'Business Zone'. This is not 1st Class but will be open to all ticket holders on payment of a ^20 supplement one way. On two contra-peak services the supplement will be ^10. Some hot catering will be available as well. They mention bacon rolls (not microwaved!)

'Business Zone' will be utilising the former Wrexham & Shropshire TFRBs which are being added to Chiltern's loco-hauled services.

More information:

http://www.chilternrailways.co.uk/mainline/faqs
http://www.chilternrailways.co.uk/mainline/experience


« Last Edit: August 16, 2011, 10:55:44 by bignosemac »	Logged

"A clear conscience laughs at a false accusation."
"Treat everyone the same until you find out they're an idiot."
"Moral indignation is a technique used to endow the idiot with dignity."

ChrisB

Transport Scholar
Hero Member

Posts: 13029

Re: Chiltern to introduce new premium product.

« Reply #1 on: August 16, 2011, 10:53:08 »

The TFRBs are already on the trains - currently free.

Currently, witness mad rush for those seats....

Also witness mad rush by those same folks for Coach B after Business Zone introduction - its the only other coach with wifi....


	Logged

JayMac

Data Manager
Hero Member

Posts: 19245

Re: Chiltern to introduce new premium product.

« Reply #2 on: August 16, 2011, 11:09:05 »

It's an interesting concept they've come up with to generate additional revenue from the TFRBs. I wonder how many business passengers they'll poach from Virgin for the Brum-London run?

Compare the Brum - London route: High Wycombe Standard Anytime Return fare plus 2x ^20 supplement = ^115, with the route: Any Permitted 1st Class Anytime fare, which you need on Virgin, at ^240. Could be seeing some aggressive marketing from Chiltern. That's a big price difference when all that Virgin offer, over and above Chiltern, is 10-15 minutes quicker journey time and some free food and drink. Much nicer environment in the ex W&S^▸ TFRBs as well.


	Logged

"A clear conscience laughs at a false accusation."
"Treat everyone the same until you find out they're an idiot."
"Moral indignation is a technique used to endow the idiot with dignity."

ChrisB

Transport Scholar
Hero Member

Posts: 13029

Re: Chiltern to introduce new premium product.

« Reply #3 on: August 16, 2011, 12:01:05 »

Be interesting to see how the reservationsa in that coach will work too.


	Logged

Do you have something you would like to add to this thread, or would you like to raise a new question at the Coffee Shop? Please [register] (it is free) if you have not done so before, or login (at the top of this page) if you already have an account - we would love to read what you have to say!

You can find out more about how this forum works [here] - that will link you to a copy of the forum agreement that you can read before you join, and tell you very much more about how we operate. We are an independent forum, provided and run by customers of Great Western Railway, for customers of Great Western Railway and we welcome railway professionals as members too, in either a personal or official capacity. Views expressed in posts are not necessarily the views of the operators of the forum.

As well as posting messages onto existing threads, and starting new subjects, members can communicate with each other through personal messages if they wish. And once members have made a certain number of posts, they will automatically be admitted to the "frequent posters club", where subjects not-for-public-domain are discussed; anything from the occasional rant to meetups we may be having ...

Pages: [1]

« previous next »