I keep on thinking that there is a gap in the market for another type of open access TOC▸ , one that offers a slightly slower service, with older stock, but was really designed to be customer friendly.
I don't think thats a stupid idea at all. I personally want to see a service to Minehead
Not really turn up traffic oriented but forward booking (lower ticket prices), guaranteed seats, perhaps secondary termini (in my area I think Stratford could be used instead of Liverpool Street and then up the West Anglia route - and beyond to Norwich, ECML▸ , Kings Lynn etc etc). But an on board experience that really enjoys having you on board - regular - personal - PA▸ use, mobile snacks, perhaps wireless internet.
I think personally any form of Open Access Train Operator is always a good thing, I recently travelled with Wrexham & Shropshire and that was a major eye opener into what rail travel could be.
Now before anyone says i'm slating the existing providers, i'm not
I just think that things could be done differently
I had the following route as an Idea:
Taunton - Castle Cary - Bruton - Frome - Westbury - Trowbridge - Melksham - Chippenham - Swindon - London
Using MKII stock and maybe a Class 47 top and tail. With the following route there is potential for a large amount of money to be made, considering for example the demand of Melksham as i'm sure grahame will happily tell you
Also the demand of Castle Cary - Chippenham of Wiltshire College students and the Private schools in Bruton.
The only problem is that you need a large some of cash to setup an Open Access Operation. There are documents on the
ORR» and
NR» websites about starting OA Operations.
There are plenty of routes in the South West as i'm sure other users will tell you that could be well served with an OA company.
As you pointed out the route need to be fast, aminly about customer service so that people will want to travel with you. Maybe offer complimentary tea & coffee to passengers of both classes like Midland Mainline used to offer. Also offer a complimentary meal to First Class Passengers but still offer a dining service to Standard Class.
In all honesty I would love to start a train company but simply put, don't have the finances, so unless someone wants to invest *laughs* it isn't going to happen